email preview text checker

about this tool

preview text — the short snippet that appears below or beside your subject line in the inbox — is one of the most underused levers in email marketing. done well, it works alongside your subject line to boost open rates. done poorly (or ignored entirely), your email client will just pull in whatever text comes first in your email, which often ends up being something like “view this email in your browser.”

this free email preview text checker shows you how your subject line and preview text will look together in an inbox preview. it helps you make sure the two work as a team — complementing each other rather than repeating the same message — and that your preview text is the right length to display properly without getting cut off.

it’s a small but worthwhile check before every send. email marketers who pay attention to preview text consistently see better open rates, because that inbox preview is prime real estate. use this tool to make the most of it every time.